Two women sitting on a bench in a sunlit forest meadow beside a massive redwood tree

re:imagining waste.
Creating a virtuous cycle of hope.

Where Waste Finds Purpose

V Cycle (Virtuous Cycle) is a Hong Kong-based social enterprise helping local and international organisations and brands turn plastic waste into recycled textiles and building materials. We also collaborate on functional anti-insect applications for humanitarian aid, agriculture, transportation and the built environment, while creating dignified work opportunities for elderly waste pickers and underserved communities.

Through material innovation, responsible production and community education, supported by emissions reduction assessments and product carbon footprint analysis, we help our partners connect their procurement and sustainability goals with environmental and social value. Rooted in Hong Kong, we are driven by a vision for global impact.

01
Circularity
Solutions

02
Functional
Recycled Products

03
Social
Empowerment

Advancing circular economy for the brands you know

Black lowercase word "queen" with a small crown-like mark beneath the first letter on a white background

Large black letters spelling “SEPHORA” on a white background

Black text spelling “SOFIA” on a white background

Fraction showing “mtplaza” over Chinese characters “电闸开启”

Black uppercase word “DECİEM” on a white background

The word “DIOR” in large black serif letters on a white background

Bold black letters spelling “LUSH” on a white background

One partner for circular strategy, recovery, materials, and functional closed-loop products.

Circularity Consultancy

We help businesses map waste streams, design circular programs, and identify the right pathway for each material.

Stack of used plastic chemical containers, including Ecolab Topmatic Hydro and yellow sanitizer jugs.

Anti-Insect Functional Products

We develop recycled products with integrated anti-insect functionality for agriculture, horticulture, hygiene, storage, outdoor use, property management, and pest-sensitive environments.

Rows of young leafy crops growing in plastic-mulched raised beds on a farm

Recycling & Destruction

We collect and sort plastic waste from businesses, retail, logistics, events, properties, and infrastructure, sending materials to recycling, circular reuse, certified destruction, or energy recovery as needed.

Red and white plastic traffic barriers lining a road

Build Materials & Textile

We supply recycled yarns, fabrics, panels, sheets, and built-environment applications for brands, interiors, architecture, furniture, fixtures, and commercial properties.

Abstract geometric facade with gray and blue architectural panels

From waste stream to measurable circular outcomes.

Businesses can move from waste management to circular value through a structured process that connects audit, collection, sorting, recycling, energy recovery, product transformation, and impact measurement.

Audit

We assess waste streams, material types, collection points, operational requirements, and circularity opportunities.

Recycle or Energy Recovery

Recyclable materials are directed into recycling and circular material pathways. Suitable hard-to-recycle materials may be directed to energy recovery where appropriate.

Transform

Recycled materials can be transformed into yarns, fabrics, panels, built-environment applications, functional products, and custom circular solutions.

Kiehl’s Amino Acid Shampoo bottle with white shampoo flakes and a creamy shampoo bar on a dark green background. Kiehl's is a partner of V Cycle to advance recycling and circular economy/

We support recycling collection from multiple locations.

We design circular programs for both operational back-of-house systems and visible, public-facing environments, adapting approach, behavior design, and engagement model to each context.

Close-up of a modern high-rise building facade with vertical orange metal panels and dark reflective windows

Schools & Offices

Banks, insurers, corporate HQ, back-office operations.

Mid-century modern hotel lobby with lounge chairs, a wooden reception area, geometric tile flooring, and large rectangular pendant lights

Properties & Hotels

Residential portfolios, mixed-use developments, hotel properties.

Luxury wine shop interior with rows of wine bottles displayed on wooden shelves and a decorative slatted wood ceiling

Skin-Care, Beauty, Sports Retail Stores

Stores, beauty counters, brand flagships, pharmacy chains.

Runner jogging on a track at sunset, casting a long shadow

High-Footfall Venues

Malls, airports, exhibition centers, race events, activations.

Watsons and Watsons Water is a partner of V Cycle to advance recycling and circular economy, especially for Hong Kong's upcoming EPRS. V Cycle collects use plastic bottles from the RVM for closed loop applications and circularity in Hong Kong

Reverse Vending Machines

Collect PET bottles, cans & liquid carton packaging.

V Cycle to advance recycling and circular economy, especially for Hong Kong's warehouses and factories. V Cycle collects use logistics boxes, plastic boxes and warehouse recyclables for closed loop applications and circularity in Hong Kong

Warehouses & Factories

Factories, logistics centers, construction sites.

Circular materials and products for brands, properties, and real-world applications.

V Cycle Circularity develops recycled textiles, materials, and functional products for brand programs, built environments, facilities, outdoor use, and pest-sensitive applications.

Hikers in hats and backpacks trekking through dense tropical rainforest vegetation

Anti-Insect Functional Products

Recycled products with integrated anti-insect functionality for hygiene, storage, outdoor protection, property management, and pest-sensitive environments.

Modern living room with a gray sectional sofa, rust-colored pillows, black slatted walls, large windows, and a coffee table.

Built Environment Materials

Recycled material applications for interiors, architecture, construction, infrastructure, commercial properties & facilities.

Recycled Textiles & Uniform

Recycled yarns and fabrics for brands, uniforms, merchandise, retail applications, and custom circular product development.

Supported by leaders who set industry standard in ESG.

Older volunteer wearing gloves sorts donated clothing in a community recycling center.

Giving Materials New Life. Giving People New Opportunities.

Circularity is about more than materials—it’s about people, too. Through recycling, inclusive work opportunities and hands-on education, we connect businesses and communities to turn everyday actions into shared progress.

Create Impact Together

Contributing to green job opportunities for underprivileged elders and community members through recycling, product manufacturing, sorting, and packaging work within the wider V Cycle : Unity One ecosystem.
Empower your organization to recycle right. V Cycle: Education Foundation’s hands-on sorting sessions and Recycling 101 workshops deliver practical skills to reduce contamination and boost recycling performance.
Supporting suitable hard-to-recycle materials with responsible routes, including energy recovery where appropriate.

Let’s turn circularity into action.

Partner with V Cycle: Circularity to recover materials, create products, and measure impact.

re:imagining waste. Creating a virtuous cycle of hope.